Tag: Science of Sales

[PODCAST]: A 3 Part Formula to Ditch Traditional Lead Scoring

In this episode we talk to Dan Murdoch, Head Of Global Marketing at Harri. Dan breaks down a formula called The Harmony Alogrithm, a weighted average of perfectly balanced leading indicators to allow sales & marketing teams to engage with the right person, at the right company, at the right time to optimize outbound and inbound ...

Sales Acceleration Show Podcast

In coordination with my most recent article, “The Harmony Algorithm: Solving for the Next Best Lead” check out the podcast hosted by the Sales Acceleration Show featuring Gabe Larson, Steve Eror, and myself discussing the topic in depth!

The Future of Sales: An 11,000 ft. View

Part One: Key Trends Every Sales and Marketing Executive Should Be Cognizant of in 2017